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Web Survey Bibliography

Title Using E-mail To Survey Internet Users In The United States: Methodology And Assessment
Source Journal of Computer Mediated Communication, 4, 3
Year 1999
Access date 20.05.2004
Full text doc (185k)
Abstract The Internet’s potential for academic and applied research has recently begun to be acknowledged and assessed. To date, researchers have used Web page-based surveys to study large groups of on-line users and e-mail surveys to study smaller, more homogenous on-line user groups. A relatively untapped use for the Internet is to use e-mail to survey broader Internet populations on both a national and international basis. Our experience using e-mail to study a national sample of Internet users is presented, beginning with a discussion of how a sample of on-line users can be selected using a ’people finder’ search engine. We include an evaluation of the demographic characteristics of the respondent pool compared to both a web page-based survey and a telephone survey of Internet users. Considerations for researchers who are evaluating this method for their own studies are provided.
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Year of publication1999
Bibliographic typeJournal article
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Web survey bibliography - 1999 (45)